Marketing planning for services / Malcolm McDolnald & Adrian Payne
Series: Marketing seriesOxford : Butterworth-Heinemann, 1996Description: 364p. : illISBN:- 9780750630221
- HF5415 MCD 1996
| Item type | Current library | Home library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
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Books
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Mashava Campus Library General Stacks | Mashava Campus Library | Non-fiction | HF5415 MCD 1996 (Browse shelf(Opens below)) | c.1 | Available | B0176790 | |||
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Books
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Mashava Campus Library General Stacks | Mashava Campus Library | Non-fiction | HF5415 MCD 1996 (Browse shelf(Opens below)) | c . 2 | Available | 2883 |
Total holds: 0
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| HF5415 LOV 2011 Services Marketing: People, technology, strategy/ | HF5415 LOV 2011 Services Marketing: People, technology, strategy/ | HF5415 LOV 2011 Services Marketing: People, technology, strategy/ | HF5415 MCD 1996 Marketing planning for services / | HF5415 NEE 1995 Marketing : everybody's business / | HF5415 OLD 2005 Marketing environment 2005-2006 / | HF5415 PER 2011 Basic marketing : a global-managerial approach / |
Includes index
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