Marketing strategy : customers and competition / Steven P. Schnaars.
New York : The Free Press, 1998Edition: 2nd rev. and updated edDescription: xvi, 216 p. : illISBN:- 0684831910
- HF5415.13 SCH 1998
| Item type | Current library | Home library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
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Books
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Mashava Campus Library General Stacks | Mashava Campus Library | Non-fiction | HF5415.13 SCH 1998 (Browse shelf(Opens below)) | c.1 | Available | 000102 |
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Browsing Mashava Campus Library shelves, Shelving location: General Stacks, Collection: Non-fiction Close shelf browser (Hides shelf browser)
| HF5415.13 PET 2009 Marketing management : knowledge and skills / | HF5415.13 PET 2009 Marketing management : knowledge and skills / | HF5415.13 PIE 1999 Tales from the marketplace : stories of revolution, reinvention and renewal / | HF5415.13 SCH 1998 Marketing strategy : customers and competition / | HF5415.13PET1996 a preface to Marketing Management / | HF5415.15 LEH 1997 Product Management / | HF 5415.15 SAN 1997 Managing Product Families / |
Includes index
Includes bibliographical references
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