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The 4 A's of marketing : creating value for customers, companies and society / Jagdish Sheth, Rajendra Sisodia.

By: Contributor(s): New York Routledge 2012Description: 209 p. : illISBN:
  • 9780415898348 (hardback : alk. paper)
  • 9780415898355 (pbk. : alk. paper)
  • 9780203802168 (ebook)
Subject(s): LOC classification:
  • HF5415.55 SHE 2012
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Holdings
Item type Current library Home library Collection Call number Copy number Status Date due Barcode Item holds
Books Books City Campus Library General Stacks City Campus Library Non-fiction HF5415.55 SHE 2012 (Browse shelf(Opens below)) c.1 Available 009955
Books Books Mashava Campus Library General Stacks Mashava Campus Library Non-fiction HF5415.55 SHE 201 (Browse shelf(Opens below)) c.2 Available 009957
Books Books Mashava Campus Library General Stacks Mashava Campus Library Non-fiction HF5415.55 SHE 201 (Browse shelf(Opens below)) c.3 Available 009956
Total holds: 0

Includes bibliographical references and index.

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