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Marketing : an introduction / Gary Armstrong ... [et al.].

Contributor(s): Material type: TextTextPublication details: Harlow, England : Financial Times Prentice Hall, 2009.Edition: [European ed.]Description: xxxiii 614 p. : ill. (chiefly col.) ; 28 cmISBN:
  • 9780273713951 (pbk. : alk. paper)
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415 MAR 2009
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Holdings
Item type Current library Home library Collection Call number Copy number Status Date due Barcode Item holds
Books Books City Campus Library General Stacks City Campus Library Non-fiction HF 5415 MAR 2009 (Browse shelf(Opens below)) c.1 Available 028804
Total holds: 0

"Our goal with the first European edition of Marketing: an introduction has been to retain the great strengths of the US original"--Preface.

Includes bibliographical references and index.

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