MyGZULibrary

Marketing Strategy : (Record no. 7583)

MARC details
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780761958765
050 04 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415 MER 1998
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Mercer, David
245 10 - TITLE STATEMENT
Title Marketing Strategy :
Remainder of title the Challenge of the External Environment /
Statement of responsibility, etc. David Mercer.
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture London:
Name of producer, publisher, distributor, manufacturer Sage,
Date of production, publication, distribution, manufacture, or copyright notice 1998.
300 ## - PHYSICAL DESCRIPTION
Extent viii, 325 p. :
Other physical details ill. ;
500 ## - GENERAL NOTE
General note includes index.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business planning.
856 7# - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier http://lcweb.loc.gov/catdir/toc/97-62267.html
Access method http
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy0657/97062267-d.html
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Classification part 5415
Item part MER
Call number prefix HF
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    lcc     Non-fiction Mashava Campus Library Mashava Campus Library General Stacks 05/11/2021 B0176800   HF 5415 MER 1998 B0176800 05/11/2021 c.1 05/11/2021 Books
    lcc     Non-fiction Mashava Campus Library Mashava Campus Library General Stacks 05/11/2021 B015276   HF 5415 MER 1998 B015276 05/11/2021 c.2 05/11/2021 Books
    lcc     Non-fiction Mashava Campus Library Mashava Campus Library General Stacks 05/11/2021 B015491   HF 5415 MER 1998 B015491 05/11/2021 c.3 05/11/2021 Books
    lcc     Non-fiction Mashava Campus Library Mashava Campus Library General Stacks 05/11/2021 B015325   HF 5415 MER 1998 B015325 05/11/2021 c.4 05/11/2021 Books
    lcc     Non-fiction Mashava Campus Library Mashava Campus Library General Stacks 05/11/2021 B015493   HF 5415 MER 1998 B015493 05/11/2021 c.5 05/11/2021 Books
    lcc     Non-fiction Mashava Campus Library Mashava Campus Library General Stacks 05/11/2021 B015343   HF 5415 MER 1998 B015343 05/11/2021 c.6 05/11/2021 Books