MyGZULibrary

Cause related marketing : (Record no. 7408)

MARC details
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0750644818
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5414 ADK 1999
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Adkins, Sue.
Relator term author
245 10 - TITLE STATEMENT
Title Cause related marketing :
Remainder of title who cares wins /
Statement of responsibility, etc. Sue Adkins.
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Oxford :
Name of producer, publisher, distributor, manufacturer Butterworth Heinemann,
Date of production, publication, distribution, manufacture, or copyright notice 1999.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 307 p. :
Other physical details ill. ;
500 ## - GENERAL NOTE
General note Includes index
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier http://www.loc.gov/catdir/description/els031/00698235.html
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier http://www.loc.gov/catdir/toc/els031/00698235.html
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Classification part 5415
Item part ADK
Call number prefix HF
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        Non-fiction Mashava Campus Library Mashava Campus Library General Stacks 05/10/2004 3775   HF5415 ADK 1999 3775 05/10/2021 c.1 05/10/2021 Books