MyGZULibrary

From brand vision to brand evaluation (Record no. 6803)

MARC details
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131213384
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD69CHE2009
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Chernatony, de Leslie
245 ## - TITLE STATEMENT
Title From brand vision to brand evaluation
Remainder of title the strategic process of growing and strengthening brands /
Statement of responsibility, etc. Lislie de Chernatony
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Oxford
Name of producer, publisher, distributor, manufacturer Butterworth
Date of production, publication, distribution, manufacture, or copyright notice 2009
300 ## - PHYSICAL DESCRIPTION
Extent 318p.
500 ## - GENERAL NOTE
General note Include index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Edition 2nd ed.
Classification part 69
Item part CHE
Call number prefix HD
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Source of classification or shelving scheme Inventory number
        Non-fiction Mashava Campus Library Mashava Campus Library General Stacks 05/03/2021   HD69CHE2009 B017872 05/03/2021 c.1 05/03/2021 Books    
        Non-fiction Mashava Campus Library Mashava Campus Library General Stacks 05/03/2021   HD69CHE2009 G21998 05/03/2021 c.2 05/03/2021 Books    
        Non-fiction Mashava Campus Library Mashava Campus Library General Stacks 05/03/2021   HD69CHE2009 G21854 05/03/2021 c.3 05/03/2021 Books    
        Non-fiction Mashava Campus Library Mashava Campus Library General Stacks 05/21/2021   HD69 CHE 2009 B017180 05/21/2021 c. 4 05/21/2021 Books lcc 10063