MyGZULibrary

Marketing for hospitality and tourism / (Record no. 11347)

MARC details
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292363516
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number K 68
Item number KOT 2022
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip,
Relator term author.
245 10 - TITLE STATEMENT
Title Marketing for hospitality and tourism /
Statement of responsibility, etc. Philip Kotler, John T. Bowen, James C. Makens, Seyhmus Baloglu.
250 ## - EDITION STATEMENT
Edition statement Eighth edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Boston :
Name of producer, publisher, distributor, manufacturer Pearson,
Date of production, publication, distribution, manufacture, or copyright notice 2022
300 ## - PHYSICAL DESCRIPTION
Extent 686 pages
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Hospitality industry
General subdivision Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Tourism
General subdivision Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Browen,John T
Relator term author
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Baloglu,Seyhmus
Relator term author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Edition eighth edition
Classification part 68
Item part KOT
Call number prefix K
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        Non-fiction Tourism and Hospitality Resource Centre Tourism and Hospitality Resource Centre General Stacks 07/10/2024 Purchase   K 68 KOT 2022 033542 07/10/2024 c.1 07/10/2024 Books
        Non-fiction Tourism and Hospitality Resource Centre Tourism and Hospitality Resource Centre General Stacks 07/10/2024 Purchase   K 68 KOT 2022 033543 07/10/2024 c.2 07/10/2024 Books
        Non-fiction Tourism and Hospitality Resource Centre Tourism and Hospitality Resource Centre General Stacks 07/10/2024 Purchase   K 68 KOT 2022 033544 07/10/2024 c.3 07/10/2024 Books