Marketing research /
Aaker, David A.
Marketing research / David A. Aaker, V. Kumar & George S. Day - 8th ed. - 774p. : ill.
Includes index
9780471451686
Marketing research.
HF5415.2 AAK 2003
Marketing research / David A. Aaker, V. Kumar & George S. Day - 8th ed. - 774p. : ill.
Includes index
9780471451686
Marketing research.
HF5415.2 AAK 2003