| 000 | 00915 a2200241 4500 | ||
|---|---|---|---|
| 999 |
_c8680 _d8680 |
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| 020 | _a9780073380988 (alk. paper) | ||
| 020 | _a0073380989 (alk. paper) | ||
| 050 | 0 | 0 | _aHF1416CAT2009 |
| 100 | 1 | _aCateora, Philip R. | |
| 245 | 1 | 0 |
_aInternational marketing / _cPhilip R. Cateora, Mary C. Gilly, John L. Graham. |
| 250 | _a14th ed. | ||
| 264 |
_aNew York: _bMcGrraw-Hill, _c2009 |
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| 300 |
_axxxi, 711 p. : _bill. (chiefly col.), maps ; |
||
| 500 | _aincludes index | ||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | _aExport marketing. | |
| 650 | 0 | _aInternational business enterprises. | |
| 700 | 1 | _aGilly, Mary C. | |
| 700 | 1 | _aGraham, John L. | |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0826/2008036578.html |
| 942 |
_2lcc _cBK _h1416 _iCAT _kHF |
||