000 00736 a2200217 4500
999 _c8455
_d8455
020 _a9788131767160
050 _aHF5415.12 MAR 2013
245 _aMarketing Management:
_ba South Asian Perspective/
_cPhilip Kotler, Kevin Lane Keller, Abraham Koshy and Mithileshwar Jha.
250 _a14th ed.
264 _aDelhi:
_bPearson,
_c2013
300 _avarious pagination
500 _aincludes index and bibliographical references
650 _a Marketing -- Management
_xTextbooks.
650 _aMarketing -- Management.
650 _aConsumers -- Attitudes.
700 _aKotler, Philip
700 _aKeller, Kevin Lane
700 _aKoshy, Abraham
700 _aJha, Mithileshwar
942 _2lcc
_cBK
_e14th.
_h5415.13
_iMAR
_kHF