| 000 | 00846 a2200253 4500 | ||
|---|---|---|---|
| 999 |
_c7633 _d7633 |
||
| 020 | _a9781473919525 (pbk) | ||
| 020 | _a1473919525 (pbk) | ||
| 020 | _a9781473919518 (hbk) | ||
| 020 | _a1473919517 (hbk) | ||
| 050 | 0 | 0 | _aHF5415.1255 BRO 2016 |
| 100 | 1 |
_aBrown, Stephen, _d1955 March 23- _eauthor. |
|
| 245 | 1 | 0 |
_aBrands and branding / _cStephen Brown. |
| 264 | 1 |
_aLos Angeles ; _aLondon : _bSAGE, _c2016. |
|
| 264 | 4 | _c♭2016 | |
| 300 | _axi, 282 pages ; | ||
| 500 | _aIncludes index | ||
| 504 | _aIncludes bibliographical references (pages 247-276) | ||
| 650 | 0 | _aBranding (Marketing) | |
| 650 | 0 | _aBrand name products. | |
| 650 | 7 | _aBrand name products. | |
| 942 |
_2lcc _cBK _h5415.1255 _iBRO _kHF |
||