| 000 | 01036 a2200205 4500 | ||
|---|---|---|---|
| 999 |
_c7556 _d7556 |
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| 020 | _a100077152344 | ||
| 050 | 0 | 0 | _aHF5415.13 PAL 2014 |
| 100 | 1 |
_aPalmer, Adrian. _eauthor |
|
| 245 | 1 | 0 |
_aPrinciples of marketing / _cAdrian Palmer. |
| 264 |
_aBerkshire : _bMcGraw-Hill _c2014 |
||
| 300 |
_axviii, 495p. : _bill. ; col. |
||
| 500 | _aIncludes bibliographical references and index. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0610/00039933-d.html |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0610/00039933-t.html |
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0724/00039933-b.html |
| 942 |
_2lcc _cBK _e7th _h5415.13 _iPAL _kHF |
||