| 000 | 00944 a2200205 4500 | ||
|---|---|---|---|
| 999 |
_c7503 _d7503 |
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| 020 | _a0071352872 | ||
| 050 | 0 | 0 | _aHF5415.126 NAS 2000 |
| 100 | 1 |
_aNash, Edward L. _eauthor |
|
| 245 | 1 | 0 |
_aDirect marketing : _bstrategy, planning, execution / _cEdward L. Nash. |
| 250 | _a4th ed. | ||
| 264 |
_aNew York : _bMcGraw-Hill, _c2000. |
||
| 300 |
_axxxii, 600 p. : _bill. ; |
||
| 500 | _aIncludes index. | ||
| 650 | 0 | _aDirect marketing. | |
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/bios/mh041/99054038.html |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/mh023/99054038.html |
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/mh023/99054038.html |
| 942 |
_2lcc _cBK _e4th ed. _h5415.126 _iNAS _kHF |
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