000 01070 a2200229 4500
999 _c7466
_d7466
020 _a0471897442
050 0 0 _aHF1416 McA
100 1 _aMcAuley, Andrew.
_eauthor
245 1 0 _aInternational marketing :
_bconsuming globally, thinking locally /
_cAndrew McAuley.
264 _aWest Sussex:
_bJohn Wiley and Sons ltd,
_c2001.
300 _ax, 337 p. :
_bill., maps ;
500 _aIncludes bibliographical references and index.
504 _aIncludes bibliographical references and index.
650 0 _aExport marketing.
650 0 _aInternational economic relations.
650 0 _aGlobalization.
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/bios/wiley042/00054571.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/description/wiley034/00054571.html
856 4 _3Table of Contents
_uhttp://www.loc.gov/catdir/toc/onix06/00054571.html
942 _2lcc
_cBK
_h1416
_iMcA
_kHF