| 000 | 01082 a2200253 4500 | ||
|---|---|---|---|
| 999 |
_c7462 _d7462 |
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| 020 | _a9780230580244 (pbk.) | ||
| 050 | 0 | 0 | _aHF1416 STRA 2012 |
| 100 |
_aMelewar T,C _eeditor |
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| 245 | 0 | 0 |
_aStrategic international marketing : _ban advanced perspective / _cedited by T.C. Melewar, Suraksha Gupta. |
| 264 |
_aNew York: _bPalgrave Macmillan, _c2012. |
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| 300 |
_axxvii, 303 p. : _bill. ; |
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| 500 | _aIncludes bibliographical references and index. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aExport marketing. | |
| 650 | 0 | _aInternational business enterprises. | |
| 650 | 7 | _aBUSINESS & ECONOMICS / Marketing / Research. | |
| 650 | 7 | _aBUSINESS & ECONOMICS / Marketing / General. | |
| 650 | 7 | _aBUSINESS & ECONOMICS / General. | |
| 700 | 1 | _aMelewar, T. C. | |
| 700 | 1 | _aGupta, Suraksha. | |
| 856 | 4 | 2 |
_3Cover image _uhttp://www.netread.com/jcusers2/bk1388/244/9780230580244/image/lgcover.9780230580244.jpg |
| 942 |
_2lcc _cBK _h1416 _iSTR _kHF |
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