000 00496 a2200145 4500
999 _c7453
_d7453
020 _a9788179290590
050 _aHF5415 KYA 2003
100 _aKyambalesa, Henry
_eauthor
245 _aSuccessful marketing in the 21st century :
_bthe imperatives, concepts and challenges /
_cHenry Kyambalesa
264 _aNew Delhi :
_bInfinity Books,
_c2003.
300 _a320p. :
500 _aIncludes bibliographical references
650 _aMarketing
_xConcepts and challenges
942 _2lcc
_cBK
_h5415
_iKYA
_kHF