| 000 | 00966 a2200205 4500 | ||
|---|---|---|---|
| 999 |
_c7367 _d7367 |
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| 020 | _a0750647590 (pbk. : alk. paper) | ||
| 050 | 0 | 0 | _aHF5415.13 MCD 2000 |
| 100 | 1 | _aMcDonald, Malcolm. | |
| 245 | 1 | 4 |
_aThe Marketing Plan in Colour : _ba pictorial guide for managers / _cMalcolm McDonald and Peter Morris. |
| 264 |
_aOxford: _bButterworth/Heinemann, _c2000 |
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| 300 |
_a88 p. : _bcol. ill. ; |
||
| 500 | _aRev. ed. of: Marketing plans : 4th ed., 1999. | ||
| 650 | 0 |
_aMarketing _xPlanning |
|
| 700 | 1 |
_aMorris, Peter, _d1937- |
|
| 700 | 1 |
_aMcDonald, Malcolm. _tMarketing plans. |
|
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/els031/00042938.html |
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/els031/00042938.html |
| 942 |
_2lcc _cBK _h5415.13 _iMCD _kHF |
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