000 00629 a2200169 4500
999 _c7325
_d7325
020 _a0077072375 :
050 0 0 _aHF5415.13 1990
100 1 _aChaston, Ian.
_eauthor
245 1 0 _aManaging for marketing excellence /
_cIan Chaston.
264 _aMcGRAW- HILL:
_bBerkishire :
_c1990.
300 _axii, 173 p. :
_bill. ;
500 _aIncludes bibliographical references and index.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_xManagement.
942 _2lcc
_cBK
_h5415
_iCHA
_kHF