| 000 | 00626 a2200205 4500 | ||
|---|---|---|---|
| 999 |
_c7103 _d7103 |
||
| 020 | _a8177223763 | ||
| 050 | _aHD9980 CLO 2004 | ||
| 100 |
_aClow, Kenneth E. _eauthor |
||
| 245 |
_aServices Marketing : _boperation, management and strategy / _c Kenneth E Clow |
||
| 264 |
_aNew Delhi : _bBiztantra, _c2004 |
||
| 300 | _a460p.: | ||
| 500 | _aIncludes index | ||
| 650 |
_aService industries _xMarketing |
||
| 650 |
_aMarketing _xManagement |
||
| 650 |
_aCustomer services _xMarketing |
||
| 650 | _aCustomer services | ||
| 650 | _aRelationship marketing | ||
| 700 |
_aDavid L. Kurtz _eauthor |
||
| 942 |
_2lcc _cBK _h9980 _iCLO _kHD |
||