000			01561cam a2200313 a 4500
999			_c2875 _d2875
001			16181382
003			GZU
005			20201111094053.0
008			100412s2011 caua b 001 0 eng
010			_a 2010015052
020			_a9781412977753 (pbk. : acidfree paper)
020			_a1412977754 (pbk. : acidfree paper)
035			_a(OCoLC)ocn607084383
040			_aDLC _cDLC _dYDX _dYDXCP _dBWX _dCDX _dUV0 _dDLC
050	0	0	_aHD 30.4 _b.POL 2010
082	0	0	_a650.072 _222
100	1		_aPolonsky, Michael J.
245	1	0	_aDesigning and managing a research project : _ba business student's guide / _cMichael Jay Polonsky, David S. Waller.
250			_a2nd ed.
260			_aThousand Oaks, Calif. : _bSage Publications, _cc2010.
300			_axiii, 279 p. : _bill. ; _c26 cm.
504			_aIncludes bibliographical references and index.
505	0		_aIntroduction -- Choosing a topic -- The role of the supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Planning the research project -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Presenting the results -- Writing the report -- Oral presentations -- Concluding remarks.
650		0	_aBusiness _xResearch _xMethodology.
700	1		_aWaller, David S.
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2lcc _cBK _e2nd ed. _h30.4 _iPOL _kHD