| 000 | 00842 a2200193 4500 | ||
|---|---|---|---|
| 999 |
_c2323 _d2323 |
||
| 020 | _a9780195987065 (pbk.) | ||
| 020 | _a0195987063 (pbk.) | ||
| 050 | 0 | 0 | _aHF5415.13 STR 2009 |
| 100 |
_aVenter, Peet _eeditor |
||
| 245 | 0 | 0 |
_aStrategic Marketing : _bTheory and Applications for Competitive Advantage / _ceditors, Peet Venter & Mari Jansen van Rensburg. |
| 264 |
_aNew York: _bOxford University Press, _c2009. |
||
| 300 |
_ax, 374 p. : _bill., ; |
||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aVenter, Peet, _d1964- _eeditor |
|
| 700 | 1 |
_aVan Rensburg, Mari Jansen. _eeditor |
|
| 942 |
_2lcc _cBK _h5415.13 _iSTR _kHF |
||