| 000 | 00684 a2200217 4500 | ||
|---|---|---|---|
| 999 |
_c1994 _d1994 |
||
| 020 | _a9788126534128 | ||
| 020 | _a9788126534128 | ||
| 050 | 0 | 0 | _aHF1416 KOT 2011 |
| 100 | 1 |
_aKotabe, Masaaki. _eauthor |
|
| 245 | 1 | 0 |
_aGlobal marketing management / _cMasaaki Kotabe, Kristiaan Helsen. |
| 250 | _a5th ed. | ||
| 264 |
_aDelhi _bJohn Wiley _c2011 |
||
| 300 |
_a717p. : _bill. |
||
| 440 | _aInternational Student Version | ||
| 500 | _aIncludes index | ||
| 504 | _aIncludes bibliographical references | ||
| 650 | 0 |
_aExport marketing _xManagement. |
|
| 650 | 0 |
_aInternational business enterprises _xManagement. |
|
| 700 | 1 |
_aHelsen, Kristiaan. _eauthor |
|
| 942 |
_2lcc _cBK _h1416 _iKOT _kHF |
||