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1.
The 4 A's of marketing : creating value for customers, companies and society / Jagdish Sheth, Rajendra Sisodia. by
New York Routledge 2012
Availability: Items available for loan: City Campus Library (1)Location, call number: General Stacks HF5415.55 SHE 2012. Mashava Campus Library (2)Location, call number: General Stacks HF5415.55 SHE 201, ...

2.
Marketing Management : A relationship approach Svend Hollensen by
Edition: 2nd ed.
Harlow Pearson Education 2010
Availability: Items available for loan: City Campus Library (1)Location, call number: General Stacks HF5415.55 HOL 2010. Mashava Campus Library (1)Location, call number: General Stacks HF5415.55 HOL 2010.

3.
Services Marketing : operation, management and strategy / Kenneth E Clow by
New Delhi : Biztantra, 2004
Availability: Items available for loan: Mashava Campus Library (2)Location, call number: General Stacks HD9980 CLO 2004, ...

4.
Relationship Marketing : perspectives, dimensions and contexts / Tracy G. Harwood, Tony Gary and Anne Broderick by Series: The McGraw-Hill companies
London : McGraw-Hill Education, c2008
Availability: Items available for loan: Mashava Campus Library (5)Location, call number: General Stacks HF5415.55 HAR 2008, ...

5.
CRM in a week / Naomi Langford-Wood & Brian Salter by
London : Hodder & Stoughton, 2002
Availability: Items available for loan: Mashava Campus Library (2)Location, call number: General Stacks HF5415.5 LAN 2002, ...

6.
Relationship marketing : exploring relational strategies in marketing / John Egan. by
Edition: 4th ed.
Harlow : Pearson 2011
Availability: Items available for loan: Mashava Campus Library (2)Location, call number: General Stacks HF 5415.55 EGA 2011, ...

7.
Relationship marketing : a consumer experience approach / Steve Baron, Tony Conway, Gary Warnaby. by
Los Angels : Sage 2010
Availability: Items available for loan: City Campus Library (3)Location, call number: General Stacks HF 5415.55 BAR 2010, ...

8.
Relationship Selling / Mark W. Johnston & Greg W. Marshall by
Edition: 3rd ed.
Boston: McGraw-Hill, 2010
Availability: Items available for loan: City Campus Library (1)Location, call number: General Stacks HF5438.25 JOH 2010. Mashava Campus Library (1)Location, call number: General Stacks HF5438.25 JOH 2010.

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