Great Zimbabwe University Library Catalogue Search for 'kw,wrdl: "ccl="su:"Marketing. """'

International marketing research /

By Craig, C. Samuel..
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xix, 503 p. : , Includes bibliographies and indexes. 0470010959 (pbk.)

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Marketing Management : Indian Cases /

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23.6 pages , Includes index 9789332587106

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Consumer behavior : building marketing strategy /

By Hawkins, Del. I.
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xxii. 778p. : , includes index. 9780070171008

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Reverse marketing : the new buyer-supplier relationship /

By Leenders, Michiel R..
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vi,198p. : , includes index 0029183812

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Marketing in a week /

By Davies, Eric.
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80p. : , Includes summary 9780340849552

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Essentials of marketing research /

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xvi, 382 p. : , Includes bibliographical references (p. [358]-361) and index. 9780073381022

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Marketing research : concepts, practices, and cases /

By Easwaran, Sunanda..
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x, 605 p. : , Includes index 9780195676969 (pbk.) | 0195676963 (pbk.)

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Sustainable tourism : a marketing perspective /

By Middleton, Victor T. C..
Oxford ; | Woburn, MA : Butterworth-Heinemann, 1998 .
xiv, 266 p. : 25 cm..
0750623853 (pbk.)

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Brand management : principles and practices /

By Dutta, Kirti..
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xxiii, 455 pages : , Each chapter is linked with the CD and contains videos and presentations that explain the key concepts and includes exercises(s) for enhancing decision-making abilities. -- Back cover. 24 cm +.
9780198069867 | 0198069863

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Events management : an international approach /

Los Angeles ; | London : SAGE, 2012 .
xi, 364 pages : 24 cm.
9780857022400 | 0857022407 | 9780857022417 | 0857022415

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SME exports and public policies in Mauritius /

By Wignaraja, Ganeshan,.
London : Commonwealth Secretariat, 1999 .
xxv, 129 p. : 23 cm..
0850926203

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The 4 A's of marketing : creating value for customers, companies and society /

By Sheth, Jagdish N..
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209 p. : , Includes bibliographical references and index. 9780415898348 (hardback : alk. paper) | 9780415898355 (pbk. : alk. paper) | 9780203802168 (ebook)

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Designing and Managing the Supply Chain : Concepts, Strategies and Case Studies

By Simchi-Levi, David.
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648p. : , Includes bibliographical references and index 9780071287142

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The media handbook : a complete guide to advertising media selection, planning, research, and buying /

By Katz, Helen E..
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xii, 212 p. : , Includes bibliographical references and index. 9780415873536 | 0415873533 | 9780415873543 | 0415873541 | 9780203864555 | 0203864557

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Entrepreneurship & new venture management /

By Van Aardt, Isa.
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477 pages : illustrations ; 24 cm 9780199054022

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