TY  - GEN
AU  - Sarn S
TI  - Strategic brand management for B2B markets: a road map for organizational ransformation
SN  - 9788132105220
AV  - HF5415.1255 SAR 2010 
PY  - 2010///
CY  - New Delhi
PB  - Response business books for sage
KW  - Management
N1  - Includes references and index
ER  -