TY  - BOOK
AU  - Tsiotsou,Rodoula H.
AU  - Goldsmith,Ronald Earl
TI  - Strategic marketing in tourism services
SN  - 1780520700
AV  - G155 TSI 2012
PY  - 2012///
CY  - Bingley
PB  - Emerald Group Publishing Limited
KW  - Marketing
KW  - Tourism
KW  - Strategic planning
N1  - Includes bibliographical references (p. 355-357) and index
ER  -