Elan. H.G. <br/><br/>
Marketing for Nonmarketers  Principles & Tactics that everyone in the business must know 

 - xii,241  ill. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0814459935 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415ELA1992