TY - GEN AU - Czinkota,Michael R. AU - Ronkainen,Ilkka A. TI - Global Marketing SN - 9780030106491 AV - HF1416 CZI 1996 PY - 1996/// CY - Orlando PB - Harcourt Brace Co. KW - Export marketing N1 - includes index; Includes bibliographical references ER -