00648 a2200169 4500 0 0 lcc 0 0 NFIC MCL MCL GEN 2008-05-11 2000/440 0 HF5415.13 BES 1997 2000/440 2021-05-11 00:00:00 c.1 2021-05-11 BK 7606 7606 0131064851 (alk. paper) HF5415.13 BES 1997 Best, Roger J. author Market-based management : strategies for growing customer value and profitability / Roger J. Best. New Jersey : Prentice Hall, 1997. xxiii, 424 p. : ill. ; Includes index Includes bibliographical references Marketing Management. lcc BK 5415.13 BES HF