TY  - GEN
AU  - Egan,John
TI  - Relationship marketing: exploring relational strategies in marketing 
SN  - 9780273737780 (pbk.)
AV  - HF 5415.55 EGA 2011 
PY  - 2011///
CY  - Harlow
PB  - Pearson
KW  - Relationship marketing
N1  - Includes bibliographical references and index; Includes bibliographical references and index
ER  -