Chisnall, Peter M. <br/><br/>
The essence of marketing research / 
Peter M. Chisnall 
 - 211p. :  ill. 
 - Prentice Hall series .
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9788120309081 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.<br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415.2 CHI 1991