TY - GEN AU - Palmer,Adrian TI - Principles of marketing SN - 100077152344 AV - HF5415.13 PAL 2014 PY - 2014/// CY - Berkshire PB - McGraw-Hill KW - Marketing N1 - Includes bibliographical references and index; Includes bibliographical references and index UR - http://www.loc.gov/catdir/enhancements/fy0610/00039933-d.html UR - http://www.loc.gov/catdir/enhancements/fy0610/00039933-t.html UR - http://www.loc.gov/catdir/enhancements/fy0724/00039933-b.html ER -