TY  - GEN
AU  - Xavier,M.J.
TI  - Strategic Marketing: a Guide for Developing Sustainable Competitive Advantage 
SN  - 9780761993223
AV  - HF5415 XAV 1999 
PY  - 1999///
CY  - New Delhi
PB  - Response Books
KW  - Marketing
N1  - includes index; Includes bibliographical references
UR  - http://www.loc.gov/catdir/enhancements/fy0657/99011086-t.html
UR  - http://www.loc.gov/catdir/enhancements/fy0660/99011086-d.html
ER  -