TY  - GEN
AU  - Luck,David Johnston
AU  - Rubin,Ronald S.
TI  - Marketing Research
SN  - 8120304845
AV  - HF5415.2 LUC 1987 
PY  - 1987///
CY  - New Delhi
PB  - Prentice-Hall
KW  - Marketing research
N1  - Rev. ed. of: Marketing research / David J. Luck ... [et al.]. 6th ed. c1982; Includes bibliographical references and indexes
ER  -