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  <titleInfo>
    <title>Internet marketing</title>
    <subTitle>building advantage in the networked economy</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Mohammed, Rafi A.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
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    <role>
      <roleTerm type="text">author</roleTerm>
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  </name>
  <name type="personal">
    <namePart>Fisher, Roberts J.</namePart>
    <role>
      <roleTerm type="text">author</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Jaworski, Bernard J.</namePart>
    <role>
      <roleTerm type="text">author</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Paddison, Gordon J.</namePart>
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  <typeOfResource/>
  <originInfo>
    <edition>2nd ed.</edition>
    <issuance/>
  </originInfo>
  <physicalDescription>
    <extent>xxxi, 743 p. : ill. ;</extent>
  </physicalDescription>
  <note type="statement of responsibility">Rafi A. Mohammed ... [et al.]</note>
  <note>Includes index</note>
  <note>Includes bibliographical references</note>
  <subject authority="lcsh">
    <topic>Internet marketing</topic>
  </subject>
  <classification authority="lcc">HF5415.1265 MOH 2004</classification>
  <identifier type="isbn">0072538422 (alk. paper)</identifier>
  <identifier type="uri">http://www.loc.gov/catdir/enhancements/fy0643/2002043195-t.html</identifier>
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