TY  - GEN
AU  - Schnaars,Steven P.
TI  - Marketing strategy: customers and competition 
SN  - 0684831910
AV  - HF5415.13 SCH 1998 
PY  - 1998///
CY  - New York
PB  - The Free Press
KW  - Marketing
KW  - Management
KW  - Strategic planning
KW  - Competition
N1  - Includes index; Includes bibliographical references
UR  - http://www.loc.gov/catdir/bios/simon051/97021554.html
UR  - http://www.loc.gov/catdir/description/simon032/97021554.html
UR  - http://www.loc.gov/catdir/enhancements/fy0631/97021554-t.html
UR  - http://www.loc.gov/catdir/enhancements/fy0641/97021554-s.html
ER  -