TY - GEN AU - McAuley,Andrew TI - International marketing: consuming globally, thinking locally SN - 0471897442 AV - HF1416 McA PY - 2001/// CY - West Sussex PB - John Wiley and Sons ltd KW - Export marketing KW - International economic relations KW - Globalization N1 - Includes bibliographical references and index; Includes bibliographical references and index UR - http://www.loc.gov/catdir/bios/wiley042/00054571.html UR - http://www.loc.gov/catdir/description/wiley034/00054571.html UR - http://www.loc.gov/catdir/toc/onix06/00054571.html ER -