Melewar T,C <br/><br/>
Strategic international marketing :  an advanced perspective / 
edited by T.C. Melewar, Suraksha Gupta. 
 - xxvii, 303 p. :  ill. ; 
<br/><br/> Includes bibliographical references and index. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780230580244 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.<br/>International business enterprises.<br/>BUSINESS & ECONOMICS / Marketing / Research.<br/>BUSINESS & ECONOMICS / Marketing / General.<br/>BUSINESS & ECONOMICS / General.
<br/><br/><label>LC Class. No.: </label>HF1416 STRA 2012