Sylvie, George <br/><br/>
Media Management  a casebook approach / 
George Sylvie 
 - 4th ed. 
 - 414p. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9780805861976 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Media
<br/><br/><label>LC Class. No.: </label>P96MED2008