TY  - GEN
AU  - Rosenbloom, Bert
TI  - Marketing channels: a management view 
SN  - 9780538477604
AV  - HF5415.129 ROS 2013 
PY  - 2013///
CY  - Belmont, CA.
PB  - South-Western Cengage Learning
KW  - Marketing channels
KW  - Management
N1  - Includes bibliographical references and index
ER  -