TY  - GEN
AU  - French,Jeff
AU  - Gordon,Ross
TI  - Strategic social marketing
SN  - 9781446248614
AV  - HF 5414 FRE 2015 
PY  - 2015///
CY  - London
PB  - SAGE Publications Ltd
KW  - Social marketing
N1  - includes index; Includes bibliographical references
ER  -