Dwyer, Robert. F <br/><br/>
Business marketing :   connecting strategy, relationships, and learning / 
F Robert Dwyer and John F Tanner 
 - 4th ed. 
 - xxv. 678p. :  ill.(col.) . 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>9780071263436 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Subjects--Geographic Terms: </label><br/> Business-to-Business-Marketing.
<br/><br/><label>LC Class. No.: </label>HF 5415 DWY 2009