TY  - GEN
AU  - Keegan, Warren J.
AU  - Green, Mark C.
TI  - Global Marketing
SN  - 9781292017389
AV  - HF1416 KEE 2015 
PY  - 2015///
CY  - Boston
PB  - Pearson
KW  - International Marketing
KW  - Export marketing -- Management
N1  - Includes index
ER  -