Kotler,Philip <br/><br/>
Principles of Marketing:  global and southern African perspectives/ 
Philip Kotler and Gary Armstrong 
 - 1st ed. 
 - 701p.:  ill.(col.) 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9781770255616 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF 5415 KOT 2006