TY  - GEN
AU  - Kotler,Philip
AU  - Keller, Kevin Lane
TI  - Marketing Management
SN  - 9789332557185
AV  - HF 5415  KOT 2016
PY  - 2016///
CY  - Boston
PB  - Pearson
KW  - Marketing Management
KW  - Marketing Insight
N1  - includes index
ER  -