Kotler,Philip <br/><br/>
Marketing Management / 
Philip Kotler and Kevin Lane Keller 
 - fifteenth edition 
 - 756 pages.  illustrations. 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>9789332557185 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management<br/>Marketing Insight
<br/><br/><label>LC Class. No.: </label>HF 5415   / KOT 2016