Managing Product Families / Susan Walsh Sanderson, Mustafa Uzumeri.
New York: Irwin/McGraw-Hill, 1997Description: xv, 218 p. : ill. (some col.)ISBN:- 9780071155533
- HF5415.15 SAN 1997
| Item type | Current library | Home library | Collection | Call number | Status | Date due | Barcode | Item holds | |
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Mashava Campus Library General Stacks | Mashava Campus Library | Non-fiction | HF 5415.15 SAN 1997 (Browse shelf(Opens below)) | Available | 3669 |
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| HF5415.13 SCH 1998 Marketing strategy : customers and competition / | HF5415.13PET1996 a preface to Marketing Management / | HF5415.15 LEH 1997 Product Management / | HF 5415.15 SAN 1997 Managing Product Families / | HF5415.153 ABD 2009 Performance measurement of new product development teams : a case of the high-tech sector / | HF5415.153 CRA 1996 New products management / | HF5415.153 CRA 1996 New products management / |
includes index.
Includes bibliographical references.
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