Performance measurement of new product development teams : a case of the high-tech sector / Magdy G. Abdel-Kader and Erin Yu-Ching Lin.
Hampshire : Palgrave Macmillan, 2009Description: xvii, 267 p. : illISBN:- 9780230573840 (hbk.)
- 0230573843 (hbk.)
- HF5415.153 ABD 2009
| Item type | Current library | Home library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
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Mashava Campus Library General Stacks | Mashava Campus Library | Non-fiction | HF5415.153 ABD 2009 (Browse shelf(Opens below)) | c.1 | Available | 001576 |
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| HF5415.13PET1996 a preface to Marketing Management / | HF5415.15 LEH 1997 Product Management / | HF 5415.15 SAN 1997 Managing Product Families / | HF5415.153 ABD 2009 Performance measurement of new product development teams : a case of the high-tech sector / | HF5415.153 CRA 1996 New products management / | HF5415.153 CRA 1996 New products management / | HF5415.19 CAP 2009 Managing marketing in the 21st century : developing and implementing the market strategy / |
Includes index
Includes bibliographical references (p. 236-247)
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