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Framework for marketing management / (Record no. 7444)

MARC details
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131716717
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415 KOT 2007
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
Relator term author
245 ## - TITLE STATEMENT
Title Framework for marketing management /
Statement of responsibility, etc. Philip Kotler & Kevin Lane Keller
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture New Delhi :
Name of producer, publisher, distributor, manufacturer Pearson Education,
Date of production, publication, distribution, manufacture, or copyright notice 2007.
300 ## - PHYSICAL DESCRIPTION
Extent 382p. :
Other physical details ill.
500 ## - GENERAL NOTE
General note Includes index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing -- Management.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane
Relator term author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Edition 3rd ed.
Classification part 5415
Item part KOT
Call number prefix HF
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        Non-fiction Mashava Campus Library Mashava Campus Library General Stacks 05/10/2021 9856   HF5415 KOT 2007 9856 05/10/2021 c.1 05/10/2021 Books